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DIGITAL COMMERCE

  • May 17, 2017
  • 2 min read

C2C, or customer-to-customer, or consumer-to-consumer, is a business model that simplifies the transaction of products or services between customers, not a business, vends goods or services to a different customer, according to J. Hom, BusinessNewsDaily (2013). The aim of a Customer to Customer C2C is to facilitate its relationship, as well as assisting buyers and sellers find each other. Consumers can profit from the rivalry for products and without difficulty locate products that may be considered challenging to find. Because of the Internet, intermediary businesses raised more C2C collaboration. Some instances of C2C is eBay, an online auction site, and Amazon, which are both a B2C and a C2C marketplace.

The C2B (consumer-to-business) model permits businesses to obtain value from customers, as well as the consumer can obtain value from the business, it is vice versa according to (Arline, BusinessNewsDaily.2015) In the C2B model, businesses yield profit from the inclination of consumers to label their own price or give data or marketing to the enterprise, despite the fact that consumers profit from flexibility, straightforward payment, or discount-price products and services. Reverse auctions on C2B business models are included, wherein consumers name the value for a product or service they desire to purchase. Alternative practice of C2B come about when a customer offers a business with a fee of charge opportunity to promote the business's products on the customer's blog. For example, music companies may ask music bloggers to include its new albums or mix tapes, in addition, review it for its visitors of their blogs

In proportion to J. Hom, BusinessNewsDaily (2013) Business-to-consumer – “B2C” – refers to commerce between a business and an individual consumer. B2C, or business-to-consumer, is the type of commerce transaction wherein businesses sell products or services to consumers. Conventionally, this may well indicate to individuals spending for attires for themselves at the shopping center, diners eating in a restaurant, or subscribing to Dstv (cabled television) at home. In recent times, the term B2C referred to the online selling of products, or electronic retailing, in which manufacturers or retailers sell their products to consumers on the Internet.

Business-to-business “B2B” – refers to commerce between two businesses, instead of commerce between a business and an individual consumer. Transactions at the wholesale level are usually business to business according to Shopify, encyclopedia. 2015. In relation to Arline, BusinessNewsDaily. (2015) If your business is dedicated on vending products or services to other companies, your model is called B2B, or business-to-business; contrary to the business to consumer or consumer to business models, B2B aids the transfer of raw materials, parts and components by which supplementary profit is derived, through manufacturing or final sales to retailers or intermediaries.

Sources

http://www.businessnewsdaily.com/5001-what-is-c2b.html

https://www.shopify.co.za/encyclopedia/business-to-business-b2b

https://www.shopify.co.za/encyclopedia/business-to-consumer-b2c

http://www.businessnewsdaily.com/5000-what-is-b2b.html#sthash.DrFFWT8l.dpuf

http://www.businessnewsdaily.com/5085-what-is-b2c.html#sthash.qYPrDCmF.dpuf

http://www.businessnewsdaily.com/5085-what-is-b2c.html#sthash.qYPrDCmF.dpuf


 
 
 

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